If you have a business, Instagram is a great place to get your products in front of more people. According to Influencer Central’s research, consumers rank Instagram as the 6th most effective platform when it comes to influencing their shopping choices.
Because of its widespread use, it’s easy to get the impression that Instagram is too cluttered for your content to stand out. However, you would find it interesting to know that brands are gradually understanding the potential of everyday individuals promoting their goods. In comparison to the large players, micro-influencers, or those with a tiny number of followers, have the highest level of engagement with their followings. And big brands have started to realize this.
Getting paid partnership is a significant step and a nice objective to achieve, but do you know how to get sponsored on Instagram with 1000 followers or as a micro-influencer?
Do you know what to do if you’ve accumulated a following of over 1000 Instagram followers and want to pursue sponsorship? If you feel getting paid sponsorship is daunting, don’t worry.
This post will show you how to acquire Instagram sponsorship and make extra money.
Table of Contents
- How to Get Sponsored on Instagram with 1000 Followers or More
How To Get Paid Partnership On Instagram.
- 1. Identify your target market
- 2. Define your niche
- 3. Create An Eye-Catching Bio
- 4 . Make use of hashtags and geotags.
- 5. Posting regularly is essential.
- 6. Boost the engagement rate
- 7. Ensure you tag brands
- 8. Attract Paid Sponsorships
- 9. Use Sponsorship applications for Instagram
- 10. Be Original
- 11. Know how much you’re worth
- Further Reading
How to Get Sponsored on Instagram with 1000 Followers or More
If you’ve invested a significant amount of time on your Instagram profile, now is your moment. Influencers on Instagram are being paid hundreds of dollars on every post by brands, even if their followings are modest.
You may make a few hundreds of dollars for every post as a micro-influencer with a following of between 1,000 and 5,000 people. On average, influencers with 1 million or more followers earn $10,000 for every post.
With over 800 million monthly users, it’s no wonder that Instagram is the preferred marketing platform for many brands, both big and small. The likelihood of getting sponsorship on Instagram is quite good because many businesses use it for marketing their goods. However, to stand out in such a crowded field, you’ll need a plan.
Below are some easy tips you can apply to get sponsored on Instagram, even as a micro-influencer.
How To Get Paid Partnership On Instagram.
1. Identify your target market
It’s not enough to know what Instagram content your followers like. You also need to know why they like it. If you want to engage with your customers more effectively, you’ll have to do more research and learn how to tailor your postings to their needs.
Anger, sadness, and joy are the most common emotions evoked by social media posts. Evoking such emotions from your audience is an art that you might need to learn.
Getting sponsors will be a breeze when you communicate to companies exactly what your Instagram followers want and need. The brands that want to work with you will like the fact that you know more about the niche and what kind of people they’re trying to reach.
2. Define your niche
Your audience will be engaged more with your content if you can just niche down. Do you want to write about food and fitness or fashion? Either way, establishing your brand is critical.
In addition to the content, you post that gets your audience engaged, branding significantly impacts your entire outlook. How you style your posts and the content you put out would be dependent on your branding.
You may want to think about developing a unified feed theme to help strengthen your brand
Furthermore, If you have an online presence, you may link your Instagram account to it. The more your social media profiles are unified, the faster and easier it will be for niche-specific brands to see how you can assist them. An excellent method to achieve this is to create a website with an identical look and message.
3. Create An Eye-Catching Bio
Your bio is your opportunity to help attract businesses for possible sponsorships. Include an email address or a website so that people may reach you directly or use it to tell more about yourself.
Adding a portfolio could help brands see what you’ve done before and how good you are at what you do.
4 . Make use of hashtags and geotags.
It’s important to use Instagram hashtags to grow your following. Hashtags help people find your content more easily. Content analytics have shown that 9 hashtags were the perfect number for increasing engagement on Instagram posts; however, you may get as much as 30 per post.
Make sure that your content has a lot of relevant hashtags. The more relevant hashtags you use, the better. Furthermore, you have to check and ensure that the hashtags you use are not banned.
Also, ensure that the hashtags you use are not oversaturated. For example, the hashtag #fashion has almost 1 billion posts, but the hashtag #fashiontipsforwomen has just 53k entries. It will be easier for you to be seen if the hashtag you use isn’t too saturated.
To better understand what kind of content you will be competing with, it’s helpful to browse the hashtag page.
You can also use Geotags. When someone searches for a certain place, geotags may help them discover you. This helps you earn more followers and appeal to advertisers looking to reach a certain audience.
5. Posting regularly is essential.
One of the primary strategies to boost your chances of receiving Instagram sponsorship for small accounts is working on a regular posting schedule. To grow followers, it is necessary to publish at least once regularly. Instagram’s algorithm favours recent and unique posts, so users who post often see an increase in their following.
Also, ensure that your posts are current and are relevant to your audience. Posting regularly is a good strategy for boosting engagement, which brands are looking out for.
6. Boost the engagement rate
If your Instagram photos get more comments and likes, you’re more likely to be featured in the Explore section of Instagram. Influencers can contact individuals who don’t already follow them on Instagram using this feature.
Posting engaging content and sticking to the fundamental Instagram regulations will boost your chances of higher exposure. Visit your followers’ pages and leave comments. You can also improve engagement by joining Instagram comment pods.
7. Ensure you tag brands
This is it. You’re now ready to start contacting your favourite brands. By now, you’ve figured out who your target audience is and what your brand stands for.
Try to figure out what sorts of brands might profit from a relationship with you. What kind of brands would you like to reach your current audience. Once you’ve determined this, you can start reaching out.
It’s necessary to start small. A better strategy is to use hashtags to find and tag small start-ups that you’ve spotted on Instagram if you’re particularly interested in their brand.
8. Attract Paid Sponsorships
It’s easy to find and work with brands. Brands may locate you in a short period if you follow these methods.
A brand’s Instagram presence may be enhanced by using influencers or the brand’s account. Keep in mind that starting with a small brand is perfectly acceptable and recommended. It’s easier to build your portfolio if you work with smaller brands.
There are a variety of methods to get in touch with brands:
1. Create a list of companies that may be willing to partner with you and contact them. Don’t forget to provide a detailed description of your experience and credentials in your letter.
Explain why you are fit for their brand and provide facts such as your number of followers and your average engagement rate.
2. You may send a direct Instagram DM to a brand. This is not really the best option because your DM may be lost if a brand gets hundreds of DMs every day.
3. Use Instagram sponsorship apps if you’d want to influence others. Sign up, fill up your profile, and negotiate your rate with different brands.
9. Use Sponsorship applications for Instagram
You might have heard of Instagram sponsorship apps. These apps are places where sponsorship takes place between brands and Instagram users.
You may approach brands about sponsoring your next Instagram post by using applications for Instagram sponsorship. Influencer marketing has a lot to offer businesses. They need your assistance the same way you require theirs, so don’t be afraid to approach a brand.
There are a lot of apps that let you work with other marketers and influencers to spread the word about their business. When large social media sites start seeing you in the influencer industry, you start getting brand sponsorships.
GOsnap is a popular service among many influencers across different social platforms. Don’t miss out on paid Instagram sponsorship opportunities with your favourite brands if you get the chance to collaborate.
10. Be Original
Those with original content that engages their following tend to get more sponsorship opportunities. You must maintain a consistent voice and share only original content relevant to your brand if you want to increase your chances of landing a paid partnership on Instagram.
11. Know how much you’re worth
Decide on a fair price before approaching a potential sponsor. The industry standard is $10 for every 1,000 followers. However, this can change based on how many likes you get on each post and how much engagement rate you have, so it can be more or less.